Email Marketing Specialist

About the Role

An Email Marketing Specialist plans, creates, and executes email marketing campaigns to engage customers and drive sales. This role involves audience segmentation, campaign design, performance analysis, and continuous optimization to maximize ROI.

Key Responsibilities

• Design and execute email marketing campaigns
• Create engaging email content and templates
• Segment audiences for targeted messaging
• Perform A/B testing on subject lines and content
• Monitor email performance metrics and analytics
• Maintain email lists and manage subscriptions
• Ensure compliance with email marketing regulations (CAN-SPAM, GDPR)

Requirements

• Experience with email marketing platforms (Mailchimp, Constant Contact, HubSpot)
• Strong copywriting and content creation skills
• Understanding of email marketing best practices
• Knowledge of audience segmentation strategies
• Analytical mindset with attention to metrics
• HTML/CSS knowledge for email templates preferred
• Creative problem-solving abilities
• Must be able to read, write, and speak English fluently

Technical Requirements

• Reliable high-speed internet connection
• Modern computer with email software access
• Professional headset for meetings
• Quiet workspace

Availability

This is a remote position requiring availability during standard business hours in your timezone. Flexibility may be required based on client needs.

What's Great in the Job

• Work with diverse clients across multiple industries
• Flexible remote work environment
• Competitive compensation
• Professional development opportunities
• Collaborative team culture
• Referral bonus program - Earn $30 for every successful referral!